Comments on: With Facebook Pages, Who Needs a Website?

By: Facebook Page or Website? Which is Best?

Facebook Page or Website? Which is Best? — Mon, 26 Sep 2011 18:40:48 +0000

[...] are a bunch of websites and consultants advising that companies skip a website in favor of a Facebook Page.But it’s a really bad idea.You should have a Facebook Page, and a [...]

By: User blog | Uw website blijft het belangrijkste communicatiemiddel

User blog | Uw website blijft het belangrijkste communicatiemiddel — Fri, 19 Aug 2011 10:56:35 +0000

[...] en marketinggoeroes gaven al aan dat een website voor bedrijven (Zowel B2B als B2C) eigenlijk al overbodig is. Men baseert zich vooral op de mogelijkheden binnen andere kanalen zoals Facebook. Toch kan ik deze [...]

By: Bongo

Bongo — Sun, 24 Jul 2011 15:50:31 +0000

I don’t have or want a facebook account, and I’m starting to come across situations where I cannot access content or participate in some discussion because the event or business decided to be lazy & cheap and just use Facebook to host their online presence. Also many news websites are using Facebook to host their in-page discussions on an article, so I cannot participate. I believe they simply do so out of cheapness and lazyness and have no idea they alienate people.

It’s also a pain in the ass trying to find basic information about an event when all they have is a Facebook page for the event. Why can’t I quickly hit a URL or do a Google Search? Instead I have to navigate a trashy page and perhaps login (if I had a Facebook account) to find basic information.

What about security risks and being wholly dependent on some outside international corporation to host my online presence?

Facebook is quick and easy, but it’s trashy and has no value. In this way, it’s more like MySpace.

By: dialashop

dialashop — Mon, 07 Mar 2011 15:50:42 +0000

The bottom line when it comes to social media like facebook and myspace, these places can change in popularity. Years ago myspace was the place to be and everyone flocked there. Now its facebook and twitter, but you don’t know how long their popularity will last. At the end of the day your website is your hub where you want the action to be and that you want people to go to. Its best to use Facebook and Twitter to announce news about one’s own site and perhaps interact with people, but remember one’s own site is there own.

By: Cole Taflinger

Cole Taflinger — Sat, 09 Oct 2010 16:43:22 +0000

Facebook is the best social network nevertheless the profile is boring. I spruce it up using Chameleon Tom it makes your profile match your individuality.

By: Alejandro Pasaya

Alejandro Pasaya — Tue, 17 Aug 2010 14:49:47 +0000

Almost everyone that makesan income on the internet (even the millionaires) do so through affiliate marketing. Being successful in affiliate marketing involves applying the formula that makes other affiliate marketers successful. For instance, autoblogging. Autoblogging is one of the least well-known forms of making money online for quite some time… primarily because it’s quite difficult to make a good auto-blog. Yet, when done right, it can provide you with a constant passive income with the only real work required being the setting up process. Video Marketing, and several other marketing strategies are all designed to drive traffic to your site, can be incorporated gradually in order to raise the position your site appears in the SERPs when someone searches for a term related to your site. And yet, even this can be totally automated.

By: Michael Vreeken

Michael Vreeken — Tue, 10 Aug 2010 07:55:48 +0000

Facebook are gaining leading positions at the internet. Some internet marketers are making big cash using Facebook fan pages as their landing pages. Simple using FBML templates http://facebook-templates.net/ helps you driving additional traffic and customers to your website.

By: 5 Reasons Not to Hire a Web Designer | Webcopyplus Web Copywriter Blog

5 Reasons Not to Hire a Web Designer | Webcopyplus Web Copywriter Blog — Sun, 04 Jul 2010 23:09:25 +0000

[...] his article on Marketing Profs Daily Fix, titled With Facebook Pages, Who Needs a Website?, Paul Danay argues just that. He outlines all the amazing features that come with setting up a page [...]

By: Suzie

Suzie — Fri, 18 Jun 2010 13:43:23 +0000

Jacob,

Can you please add me on Facebook would love to have a chat with you as I am really into Facebook Marketing.

Kind regards,
Suzie Parkus

By: Tim

Tim — Fri, 11 Jun 2010 08:22:25 +0000

yes.. facebook is slowly absorbing internet! some guys have even started to sell facebook page templates.. like here for instance – http://www.flashmint.com/show-type-facebook.html
it’ll gonna kill google

By: Carol Stephen

Carol Stephen — Fri, 07 May 2010 04:38:28 +0000

The question of website versus Facebook fan page has been bothering me for the past few days, I’m glad to have found your blog. You’re right about MySpace. Facebook’s flexibility and ease-of-use make it a tempting alternative to a website. I’d be a lot less nervous about relying solely upon Facebook if FB didn’t have the security breaches and we didn’t have to constantly monitor our information. Thanks for the discussion.

By: Aaron

Aaron — Fri, 09 Apr 2010 20:00:21 +0000

I think it would be foolish for most businesses to opt for using Facebook as their only web presence. Sure you have some control, but not total control. And don’t get me started on the ever changing social media landscape. A few years back, some companies thought it would be a great idea to only have a Myspace page. We all know how that has turned out. The odds of another player coming in and supplanting Facebook as the social media platform of choice in the next few years is pretty high, which would then leave companies that made that choice without a web presence.

Also, there is no guarantee that Facebook does not adopt a policy of making users pay for the service at some point in the future. Do you really think your prospects want to pay to visit your “website”? Facebook is a great tool and a terrific compliment to a company’s website, but by no means is it a replacement.

Rule #1 on the internet – OWN YOUR OWN CONTENT!

By: Brisbane SEO

Brisbane SEO — Tue, 23 Feb 2010 04:37:21 +0000

Great discussion, just wanted to add that using the facebook platform on fb pages lets customize different type of html therefore you can add discount and product catalogue banners through the box app but we can also track every single click that comes through making facebook pages a great online marketing tool
do you guys know any other options for static fbml?
Thanks

By: Jacob Klein

Jacob Klein — Mon, 30 Nov 2009 16:24:31 +0000

Hi my name is Jake and im 26 years old and living in philadelphia. I realized the multifaceted marketing benefits of Facebook long ago and began to market facebook as a service for setting up a “Virtual Business Front” for local businesses, as well as operating facebook accounts for high profile individuals/ celebrities. This is not the death of websites in my opinion……I still see the benefits of operating both facebook and a website in accordance with each other and even doing a twitter account, all to increase internet visibility by linking them together. I have turned all of this into a monthly paycheck that all of my clients are happy to pay me. If you are interested to see what i do please take a look at Kenny Gamble’s, of Gamble and Huff fame, facebook page. I am open to all inquiries and look forward to helping others benefit from this. Thanks. -Jake

By: Ishak Latipi Mastan

Ishak Latipi Mastan — Wed, 04 Nov 2009 06:25:02 +0000

What an interesting discussion! FB has shopping carts now. Thanks to Payvment.com
Personally, I need both: a good presence on the social media platform and a good website. Both should compliments each other.
Cheers from faraway Malaysia.

By: cara mandart

cara mandart — Sun, 25 Oct 2009 02:12:45 +0000

A basic website would be good only to capture those not on Facebook. I view website as only a springboard to point to all the business’ social sites.

By: Kevin

Kevin — Wed, 14 Oct 2009 20:02:46 +0000

Facebook is a marketing tool and a social networking forum thats it, combined with a quality website it can generate traffic and buzz but alone you are mixed together with 5 million other users. Not to mention it does NOTHING for SEO or email marketing systems.

By: Seo Firm

Seo Firm — Thu, 24 Sep 2009 07:03:28 +0000

Well, now a days there are many ways introduced for internet marketing in which social networking is also a very popular way amongst all. There are some other ways for SEO like blog posting , forum posting but i would also prefer social networking like face book and twitter and many more as they are quick and popular.

By: Jess

Jess — Tue, 22 Sep 2009 10:40:00 +0000

Hi Paul,
I do agree with you to only a certain extend that Facebook is a good way to market a biz. I have a fan page in here but what good is it when currently my biz is undergoing a new facelift and rebranding and I can’t change the name of my already existing page to the new name? Instead I have to recreate a whole new page and move all my fans (customers) over so that they won’t be backdated on updates?

By: Paul

Paul — Fri, 10 Jul 2009 19:21:28 +0000

Facebook, like the myriad of other social media sites, are simply just another way for companies to get exposure; which is the key word.
Facebook does NOTHING for SEO and cannot integrate with CRM or email marketing systems. You will still need a server to take business mail (unless you want to use a free service; which is nowhere close to professional). You still need something to process online orders if your industry works that way.
We view social media as a way to funnel people to the sales funnels. Send people to your blog from your Twitter. Take people to a demonstration through your LinkedIn. Have a link to a sales page on Facebook.
We authored a blog post that talks about which social profiles really count:
http://www.jivesystems.com/blog/2009/06/which-social-profiles-really-count/

By: Lars Jeppesen

Lars Jeppesen — Wed, 15 Apr 2009 11:34:21 +0000

I just lost my Facebook page – including hundreds of Fans because one of the admins wanted to “Spring Clean” his Facebook account and didn’t realize that Delete did not apply to his account only… and is there a way to recover? nope.. Did Facebook reply to my panic call.. nope..? Was an email sent to all admins notifying about the change… nope.. Was a message sent to “fans”… nope… I think we have to be careful about how excited we get here.. free means free and even if you are paying for ads… Facebook still considers that they are providing a free service, so not much support and is given or committed to.. SAD SAD SAD…we need a Charged/ paid for.. professional version of Facebook with business support and business features

By: Jonah

Jonah — Mon, 13 Apr 2009 15:21:18 +0000

Don’t be silly. There are plenty of things provided by one’s own website that is simply not provided by a facebook page.
For instance, vanity URLs are currently only available to a select few, and nobody is ever going to remember a URL like http://www.facebook.com/home.php?#/pages/Eugene-OR/Eugene-Coffee-Company/55218291775?ref=ts
Plus, not everybody uses facebook, and even of those who do, not everybody is even sure what a page/public profile is.
Search engine optimization is optimal for a personal webpage…
Most of all, the whole reason that companies are expanding out to things like public profiles in the FIRST place, is to have MORE of a presence on the web. Its simply not enough to have one rather static location on the internet, but by no means does that mean you need to take it down.
I could go on, but the long and the short of it is… a web-page is absolutely mandatory.

By: Soheil Alavi

Soheil Alavi — Mon, 13 Apr 2009 13:48:02 +0000

I was thinking with RSS, there is no need for websites cause all the time, I’m on my Google Reader, Now facebook Wants to own. not gonna happen. people respect Interface & Layout design. People want to be independent.

By: Tracy Ready

Tracy Ready — Mon, 13 Apr 2009 11:57:55 +0000

Love FB – but it’s a piece of the pie, not the whole picture. Marketing is most effective when done on several fronts. See simple video explanation on our blog at http://tracetv.wordpress.com/2009/01/25/making-social-networking-work/
Feedback appreciated! Best to all – TR

By: Joannah

Joannah — Wed, 01 Apr 2009 11:15:55 +0000

I recently came across your blog and have been reading along. I thought I would leave my first comment. I don’t know what to say except that I have enjoyed reading. Nice blog. I will keep visiting this blog very often.
Joannah
http://myscones.com

By: Joe Buchmann

Joe Buchmann — Thu, 26 Mar 2009 15:34:27 +0000

I’m in agreement with most of the posters on here. Facebook is a great marketing asset, but it can never replace a company’s corporate website. There may be a shift happening, but no matter what, there will still be limitations to what you can do on a Facebook site. Also, there are far too many people who would view that as not being very professional. However, using Facebook as a “brochure” type of site to increase brand awareness is a great idea. It’s like free marketing that has the potential to tap into a part of the market that you may not have been able to reach before. It just needs to link back to a solid corporate site.

By: Matthew T. Grant

Matthew T. Grant — Wed, 25 Mar 2009 04:45:31 +0000

I think that Marlena brought out the most salient point in this discussion. “Facebook” really stands in for all the other places that your brand or product can show up on the web. To rephrase Paul’s question, we should be asking, “Do all the possibilities for an ever-expanding and inter-connected web presence effectively make the traditional website obsolete?”

By: Jason Baer

Jason Baer — Mon, 23 Mar 2009 19:59:08 +0000

Interesting that Vitamin Water is now tagging their TV spots with their Facebook address, not their corporate URL.

By: Melissa Albano

Melissa Albano — Fri, 20 Mar 2009 18:33:56 +0000

Hi Paul,
Interesting points, and some good food for thought here. But I think you’re also missing quite a bit – for starters, operating your site on Facebook immediately gives an impression to the user that you are “less than credible”. Everyone knows that FB is a free site, therefore I would be very concerned about buying from a company that only had a presence here and did not operate a professional website. Second, although the population is increasingly moving toward FB, there are many who will most likely never use that space, and who would look down on a business without a traditional online presence.
Besides, when “the next big thing” eventually replaces FB in popularity, where will that leave your site? And your viewers? I certainly wouldn’t bank my entire online presence on one company’s longevity in such a fast-moving industry.

By: Andrew Serenyi

Andrew Serenyi — Fri, 20 Mar 2009 17:32:00 +0000

Our company has a FB page because we sell consumer usable products as well as B2B products. However, FB does not allow you to have a shopping cart to sell on line. So we have to bring the prospect back to our main site. But it is definitely a good tool among many to use to promote your business and products.