Comments on: When Is a Web Site Not a Web Site? When It’s SharpieUncapped or Building43

By: chi flat iron

chi flat iron — Fri, 31 Jul 2009 03:06:53 +0000

Life is a leaf of paper white, thereon each of us may write his word or two.

By: Christine Zambrano

Christine Zambrano — Sat, 18 Jul 2009 00:26:49 +0000

Businesses who still rely on a central site that generates most of the content and explains who they are and what they do, rather than an “orchestrated” website where 90% of the content is pulled in from offsite social communities might be more a function of limited resources than a “controlling mindset.”
It takes a lot of individuals with a lot of time to churn out and upload constant content. What happens when the humans stop pedaling? You can end up with skeleton frames and last-posted dates months or years old, which I found on one of the sites presumably designed on the decentralized model.
A symphony with a wonderful, spontaneous mix of voices and photos is a great concept if you have the community and talent, but I think too often too many businesses and non-profits don’t have the time or the labor.

By: Giles (Webconomist)

Giles (Webconomist) — Fri, 17 Jul 2009 17:45:57 +0000

So very well written Paul and clear, as always!
I like Matthew’s comment on “web orchestration”
Web 1.0 is still being done I think because “business” is still in the mindset that they control the message.
They don’t. Not anymore. At best, they can hope to manage it.
And why oh why do IT departments still run websites for companies?

By: Matthew T. Grant

Matthew T. Grant — Tue, 30 Jun 2009 17:49:06 +0000

You are correct, sir – this isn’t a “trend” but the wave of the future. I tell people, “the web is the only site out there” – since every page is exactly one click away from every other page. For this reason, what is called for today is not “web design” but “web orchestration” whereby you orchestrate the various streams of content that interest your customers and constituents. [SHAMELESS SELF-PROMOTION] I write about this here: http://tinyurl.com/mm46k4
Thanks for the post, Paul!

By: runescape money

runescape money — Tue, 30 Jun 2009 09:10:35 +0000

Life is the art of drawing sufficient conclusions from insufficient premises.

By: Paul Chaney

Paul Chaney — Mon, 29 Jun 2009 19:52:59 +0000

@Kevin – There are scores of Web design shops all over the country who don’t “get it.” Lots of Web 1.0 sites still being built that represent the ethic of the destination era Web, an era I believe has passed.
I’m simply trying to send a wake-up call to say that we’ve turned a corner in the way the web works and am encouraging everyone to get on board.
@Spike – Well, one out of three ain’t bad. Not good either. I should do my homework shouldn’t I.

By: Spike Jones

Spike Jones — Mon, 29 Jun 2009 17:50:44 +0000

Thanks for the shout out, brother Chaney! (BTW, I’m not a principal here, I just play one on TV – our principals are Robbin Phillips, Greg Cordell and Greg Ramsey.)
While we have our own site, you’re right – all of our content is housed on Flickr, YouTube, Twitter, etc and pulled into the site to populate it. A bit of a different approach that has served us very well.
Thanks again. Oh, and we’re not an ad agency. We’re an identity company that ignites movements. I’m just sayin’.

By: Kevin Horne

Kevin Horne — Mon, 29 Jun 2009 13:45:53 +0000

sorry last line s/b
That “IT doesn’t get it”?

By: Kevin Horne

Kevin Horne — Mon, 29 Jun 2009 13:44:49 +0000

So what do we make then of Virgin Airlines announcement last week of vtravelled.com, a travel/social community it will host on its own (rather than doing a Skittles)?
Additionally, what does this say about Virgin’s web design firm? That “is doesn’t get it”?