http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/?utm_source=rss&utm_medium=rss&utm_campaign=what-the-zombies-tell-us-about-marketing Opinions. Commentary. News. Sun, 12 Feb 2012 02:23:11 +0000 http://wordpress.org/?v=2.9.1 hourly 1 http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/comment-page-1/#comment-28158 Lewis Green Tue, 05 Jun 2007 14:21:00 +0000 http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/#comment-28158 I agree with you Jan. They are better than ever, and this summer's tour includes a symphony orchestra and additional rock musicians backing the four originals up. I can't wait for the show on August 4. I agree with you Jan. They are better than ever, and this summer’s tour includes a symphony orchestra and additional rock musicians backing the four originals up. I can’t wait for the show on August 4.

]]> http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/comment-page-1/#comment-28157 Jan Tue, 05 Jun 2007 06:36:12 +0000 http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/#comment-28157 The Moodies are not only alive and kicking, they're still touring and recording. I saw them earlier this year, and they were terrific! Sold out shows, enthusiastic, vocal audiences, and great music. Justin Hayward's voice sounds better than ever. The Moodies are not only alive and kicking, they’re still touring and recording. I saw them earlier this year, and they were terrific! Sold out shows, enthusiastic, vocal audiences, and great music. Justin Hayward’s voice sounds better than ever.

]]> http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/comment-page-1/#comment-28156 Ann Handley Tue, 05 Jun 2007 01:30:32 +0000 http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/#comment-28156 I had the same reaction, Patricia... Moody Blues! Who knews?! I had the same reaction, Patricia… Moody Blues! Who knews?!

]]> http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/comment-page-1/#comment-28155 Patricia Mon, 04 Jun 2007 21:55:13 +0000 http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/#comment-28155 good PR for the Moody Blues too. Who knew those guys were still alive & kicking... good PR for the Moody Blues too. Who knew those guys were still alive & kicking…

]]> http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/comment-page-1/#comment-28154 David Reich Mon, 04 Jun 2007 20:48:13 +0000 http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/#comment-28154 I don't know about where the expendable dollar lies, but judging from the ratings, it doesn't seem to be where the massive audiences are anymore. I don’t know about where the expendable dollar lies, but judging from the ratings, it doesn’t seem to be where the massive audiences are anymore.

]]> http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/comment-page-1/#comment-28153 Lewis Green Mon, 04 Jun 2007 16:53:10 +0000 http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/#comment-28153 Thanks David. I agree. Network television seldom appeals to me, with the rare exception of shows such as The Unit and, of course, Law & Order, the original. (On the other hand, TNT is producing dramas that I think to appeal to Baby Boomers and adults in general.) Sometimes I ask myself why so many shows seem to appeal to the lowest common denominator. Is that really where the expendable dollar lies? Thanks David. I agree. Network television seldom appeals to me, with the rare exception of shows such as The Unit and, of course, Law & Order, the original. (On the other hand, TNT is producing dramas that I think to appeal to Baby Boomers and adults in general.)
Sometimes I ask myself why so many shows seem to appeal to the lowest common denominator. Is that really where the expendable dollar lies?

]]> http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/comment-page-1/#comment-28152 Lewis Green Mon, 04 Jun 2007 16:52:20 +0000 http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/#comment-28152 Thanks David. I agree. Network television seldom appeals to me, with the rare exception of shows such as The Unit and, of course, Law & Order, the original. Sometimes I ask myself why so many shows seem to appeal to the lowest common denominator. Is that really where the expendable dollar lies? Thanks David. I agree. Network television seldom appeals to me, with the rare exception of shows such as The Unit and, of course, Law & Order, the original.
Sometimes I ask myself why so many shows seem to appeal to the lowest common denominator. Is that really where the expendable dollar lies?

]]> http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/comment-page-1/#comment-28151 David Reich Mon, 04 Jun 2007 16:36:01 +0000 http://www.mpdailyfix.com/what-the-zombies-tell-us-about-marketing/#comment-28151 PBS knows its market, for sure. I'm not so sure the commercial networks know their markets anymore. If they did, would they be seeing such dismal average primetime ratings? CBS just sent an email out to advertisers touting itself as "America's #1 network." The primetime ratings they proudly point to are 5.7 and 4.6 respectively for ages 25-54 and 18-49. Not too long ago, a 5.7 would have landed you below the bottom of the pack. Daytime could get almost as many eyeballs, for a lot less. Aren't we lucky there's PBS? PBS knows its market, for sure.
I’m not so sure the commercial networks know their markets anymore. If they did, would they be seeing such dismal average primetime ratings? CBS just sent an email out to advertisers touting itself as “America’s #1 network.” The primetime ratings they proudly point to are 5.7 and 4.6 respectively for ages 25-54 and 18-49. Not too long ago, a 5.7 would have landed you below the bottom of the pack. Daytime could get almost as many eyeballs, for a lot less.
Aren’t we lucky there’s PBS?

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