http://www.mpdailyfix.com/us-airlines-brands-or-commodities/?utm_source=rss&utm_medium=rss&utm_campaign=us-airlines-brands-or-commodities Opinions. Commentary. News. Sun, 12 Feb 2012 02:23:11 +0000 http://wordpress.org/?v=2.9.1 hourly 1 http://www.mpdailyfix.com/us-airlines-brands-or-commodities/comment-page-1/#comment-21574 Eliluff Mon, 19 Oct 2009 09:04:52 +0000 http://www.mpdailyfix.com/us-airlines-brands-or-commodities/#comment-21574 Is it because it costs more money in the end to have an iPhone? ________________ how to unlock iphone Is it because it costs more money in the end to have an iPhone?
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]]> http://www.mpdailyfix.com/us-airlines-brands-or-commodities/comment-page-1/#comment-21573 Kandukuri Kishore Mon, 19 Oct 2009 06:44:14 +0000 http://www.mpdailyfix.com/us-airlines-brands-or-commodities/#comment-21573 For more details on Harmony Airways like Information, history, baggage details, check in, destinations, fleets, images and more visit "Altiusdirectory.com". This URL may be useful. <a href="http://www.altiusdirectory.com/Travel/harmony-airways.php" rel="nofollow">http://www.altiusdirectory.com/Travel/harmony-airways.php</a> For more details on Harmony Airways like Information, history, baggage details, check in, destinations, fleets, images and more visit “Altiusdirectory.com”. This URL may be useful.
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]]> http://www.mpdailyfix.com/us-airlines-brands-or-commodities/comment-page-1/#comment-21572 William Arruda Wed, 21 Jun 2006 20:01:27 +0000 http://www.mpdailyfix.com/us-airlines-brands-or-commodities/#comment-21572 You are right, Elaine, JetBlue does provide a highly differentiated service. Thanks for reminding me of that. And you are right, there could be many reasons US carriers were not featured in the article, but the airlines that were featured have offerings that I don't believe exist on any traditional US carrier (trained nannies to take care of your kids, full dinner service in the lounge before boarding so you can sleep on the plane, limo service to and from the airport). If carriers from other countries can offer these features, why can't the US companies do so? You are right, Elaine, JetBlue does provide a highly differentiated service. Thanks for reminding me of that. And you are right, there could be many reasons US carriers were not featured in the article, but the airlines that were featured have offerings that I don’t believe exist on any traditional US carrier (trained nannies to take care of your kids, full dinner service in the lounge before boarding so you can sleep on the plane, limo service to and from the airport). If carriers from other countries can offer these features, why can’t the US companies do so?

]]> http://www.mpdailyfix.com/us-airlines-brands-or-commodities/comment-page-1/#comment-21571 Elaine Fogel Mon, 19 Jun 2006 17:46:26 +0000 http://www.mpdailyfix.com/us-airlines-brands-or-commodities/#comment-21571 William, I hate to break it to you, but as a Canadian residing in the U.S., the Globe and Mail (one of Canada's two national dailies) may have decided not to include an American airline in that article for other reasons. One never knows, of course, but it may have nothing to do with the fact that US airlines haven't created any decent brands. I would like to recommend one airline that's US-based, that does an incredible branding job - Jet Blue. They're small and have expanded since inception, flying out of the JFK hub. Service is amazing, pricing is competitive, and the comfort of a large leather seat with individual satellite TV is a bonus. No asking for $5 for headphones - one of my pet peeves. (Why don't they just charge $2 more in the ticket price and give those suckers out for free? How chintzy!) Jet Blue has a great brand experience. Check them out. William, I hate to break it to you, but as a Canadian residing in the U.S., the Globe and Mail (one of Canada’s two national dailies) may have decided not to include an American airline in that article for other reasons. One never knows, of course, but it may have nothing to do with the fact that US airlines haven’t created any decent brands.
I would like to recommend one airline that’s US-based, that does an incredible branding job – Jet Blue. They’re small and have expanded since inception, flying out of the JFK hub. Service is amazing, pricing is competitive, and the comfort of a large leather seat with individual satellite TV is a bonus. No asking for $5 for headphones – one of my pet peeves. (Why don’t they just charge $2 more in the ticket price and give those suckers out for free? How chintzy!)
Jet Blue has a great brand experience. Check them out.

]]> http://www.mpdailyfix.com/us-airlines-brands-or-commodities/comment-page-1/#comment-21570 Julie Almeida Mon, 19 Jun 2006 14:43:39 +0000 http://www.mpdailyfix.com/us-airlines-brands-or-commodities/#comment-21570 I agree with the statement that all the American flight companies aren't differentiating themselves from one another. Out of convinience of being a World Perks member, I usually fly Northwest. They're not always the best in pricing, or quality of planes, but I do it to earn the miles. I think they should start advertising in different ways, appealing their strangths to the consumer. Maybe then, they won't all seem the same! I agree with the statement that all the American flight companies aren’t differentiating themselves from one another. Out of convinience of being a World Perks member, I usually fly Northwest. They’re not always the best in pricing, or quality of planes, but I do it to earn the miles.
I think they should start advertising in different ways, appealing their strangths to the consumer. Maybe then, they won’t all seem the same!

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