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No business that strategizes around making people happy by giving them a voice and a sense that they have a stake in your business will experience less wealth. In the simplest sense we are talking about building relationships and communities...
As America seems to be less and less about values in the eyes of most of my boomer friends, one has to wonder if they matter in business. I call my business a values-based business, because we stated the values...
What's a brand? It's not very tangible. It's more like a feeling than a thing. While it may be managed by you or someone at your organization, it is really outward perception that defines your brand. Furthermore, even if you...
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