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Entries from Marketing Profs Daily Fix tagged with 'trends'

FREECONOMY

A ton of reports on inflation, unemployment and other economic indicators are slated to hit Wall Street. The Fed is considering dropping rates another quarter point...and the financial world braces. The thing is, everyday Americans don't need data to tell...

Study Shows Digital Content, Social Media Thriving

This week at CES, Deloitte released a second edition of its State of the Media Democracy survey, designed to examine how Americans are interacting with emerging technologies and content. The survey's finding were interesting, and reinforce the notion that social...

New and Improved! Latest, Greatest Way for Marketer to Shoot Himself in Foot!

Among online marketing blogs/forums, I see two common threads of discussion: 1) Endless touting of the latest technique (blogs, video, podcast, WOM, social networking, you name it): why it's so great; why you just have to do it. In fact,...

One Billion Social Media Users by 2012?

A new report by Strategy Analytics claims that roughly one out of every 6 people on the face of the earth will be using social media in 5 years. The report also adds that there are currently approximately 373 million...

The Ultimate Multichannel Experience

For whatever reason, I have awesome dreams. True story:  I dreamed about the 1989 Loma Prieta earthquake two days before it actually happened.  Now, I'm not telling you this because I want you to believe that I have special powers. ...

Are You Prepared for 2013?

Some marketing executives believe the next five years will be similar to the last five years. That’s a dangerous assumption if you take into account the rapid growth rates of technology and data. In fact, there is every reason to...

Sony Wants to Cash In on High-Speed Culture With TV 'Minisodes'

Finally! A great idea from a big company about the potential for mobile TV. As Comscore reported, and as I coulda told you, people are not that interested in watching TV shows on their mobile devices. Doh....

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