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Entries from Marketing Profs Daily Fix tagged with 'storytelling'

Why Do We Trust Photography?

The expression, “a picture is worth 1,000 words,” is often attributed to either Napoleon Bonaparte, or Russian writer Ivan Turgenev. This saying is meant to convey the power and impact of a single image in replacing pages of text. ...

'Video, Will You Take Story as Your Lawfully Wedded Wife?'

One of my concerns about video -- in a blog or as a "videocast" on the Web -- is in its becoming a clutter of talking heads: person in front of fixed camera, talking. Which means, frankly, an audience of...

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