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Entries from Marketing Profs Daily Fix tagged with 'ethics'

Can Word of Mouth Marketing Get Me in Trouble?

Intro: The U.K. is introducing a new bill that states that some stealth marketing practices are illegal. Honest word of marketers already oppose those particular practices, but it's time for a review....

Take My Spam... Please!

In an effort to put a lid on the crippling effect unsolicited and unwanted email had become to productivity, Congress enacted laws to give consumers the means to protect their email inbox, and software companies vying for business from the...

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