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I am a stickler for marketing and sales results. Everything we do should be measured, including our social media and social networking efforts. If what we do doesn't return ROI, we should stop doing it. Of course, to measure ROI,...
This week at CES, Deloitte released a second edition of its State of the Media Democracy survey, designed to examine how Americans are interacting with emerging technologies and content. The survey's finding were interesting, and reinforce the notion that social...
For whatever reason, I have awesome dreams. True story: I dreamed about the 1989 Loma Prieta earthquake two days before it actually happened. Now, I'm not telling you this because I want you to believe that I have special powers. ...
When I first read about Blog Nothing Day, I was intrigued. Would it work? Would it be the sort of action that bloggers would be interested in? After all, many of us battle with some form of social media addiction,...
Are you a little stuffed from Thanksgiving indulgence? Check out our new snack-sized newsletters. With only one mini article per issue, they offer a quick take on topics we think you will find interesting. Perfect for media snackers... or just...
Guaranteed: This post will make you think before you put information into social network profiles....
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