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When it comes to curiosity and creative problem solving, kids have the process down pat. They are expert problem solvers. (Only a kid can transform an over-sized box into a lunar lander!) Having this imagination around the office can be...
Certainly by now you’ve heard: Innovation is being heralded as the key to business success in coming decade. “No matter what business you’re in, your future will be shaped, even determined, by innovation,” writes Michael Michalko in Thinkertoys: A Handbook...
As marketers and business people, our time is spent coming up with creative ideas, problem solving, and decision making. With focus, concentration and inspiration, we are better and faster at these applied thinking skills....
Innovative ideas - the kind that can transform your company - are inadvertently being demolished. When first presented, many ideas meet wrecking-ball comments such as... "How's that going to work?" "Good luck getting that done!" "We don't have time for...
The first and best tip I can offer to anyone wanting to be more creative and innovative is to start carrying and Idea Journal... Something to write your ideas on 24-hours a day, 7 days a week....
Often when I see or read an ad, I try to "reverse engineer" the creative process......
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