Wednesday, August 13, 2008

Behavioral Targeting – Where’s the Fine Line?

Behavioral targeting has caught the attention of the US congressional leaders, as privacy advocates grow concerned with the tremendous amount of web data collected by internet businesses such as ISPs and search engines. Consumers, lawyers, congressional leaders, and businesses are now opining…

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Tags: beacon, behavior targeting, conversations, Facebook, Online Advertising, online tracking, petabyte, privacy issues, Segmentation and Targeting, social networks, web privacy
Posted at: 8:30 am in Customer Behavior, Featured Posts, Marketing Automation, Marketing Strategy, Segmentation and Targeting, Social Media, Website Development and Design | Permalink | Comments (16) | Trackbacks (93)