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Dear Mattel: You’re blowing it. You had a chance to enrich the way kids learn, interact, and engage their imaginations in play. But MP3 Barbie has absolutely no redeeming social value.
Mattel is about to launch its new combination Barbie/MP3 player and to take its Barbie Girls site out of beta. Th…
Continue reading "New Barbie Online World Fosters a Materialistic Kiddie Culture"Tags: BarbieGirls, BL_Ochman, Club_Penguin, Mattel, Neopets, trends, virtual_worlds, Webkinz
Posted at: 7:52 am in Featured Posts | Permalink | Comments (5) | Trackbacks (829)
On my drive home the other night from Seder I got to thinking about the types of first life companies and products I’d like to see in Second Life. Seems like I had a lot of time on my hands, right? Well, have you ever tried driving back to NJ from Long Island on a Jewish Holiday while your entire…
Continue reading "5 First Life Companies I’d Like to See in Second Life"Tags: 3D_Internet, Coldwell_Banker, Donald_Trump, Eric_Frenchman, GQ, marketing_in_Second_Life, Second_Life, Second_Life_search, University_of_Phoenix, virtual_worlds
Posted at: 7:28 am in Featured Posts | Permalink | Comments (2) | Trackbacks (829)
Eric Kintz of HP posts the top 10 reasons he’s still not convinced about marketing in Second Life spurred on by a recent negative article in Brandweek. Several of his reasons are also my reasons why ad agencies (and so many big companies) are failing in their Internet efforts overall.
Kintz: #6….
Continue reading "Eric Kintz: Marketers Flopping in Second Life"Tags: 3D_Internet, BL_Ochman, Eric_Kintz, HP, marketing_in_Second_Life, Second_Life, social_media_marketing, virtual_worlds
Posted at: 7:19 am in Featured Posts | Permalink | Comments (4) | Trackbacks (829)
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