Participation and interaction is just one-half of the equation for social media success. Equally essential is the need for continuous real-time monitoring and tracking. Consumers have a powerful voice and their comments live forever in the “permanent record” of a search engine. Fair or not,…
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Monday, March 30, 2009
The GPS Revolution: Benefit or Bane?
Most telecommunication companies now have the ability to assign the latitude and longitude of a mobile handset via technologies such as GPS and Wi-Fi. With these technologies a whole host of location based services and applications can now accurately find both people and objects.
However, the a…
Continue reading "The GPS Revolution: Benefit or Bane?"