Recently, I participated in the ePharma Summit, an annual event for promote (and bemoan) the current state of eMarketing in the pharmaceutical industry. This year’s event had more of an emphasis on social media, and I spoke as part of a panel on that topic. I also engaged in live-blogging and was…
Continue reading "Social Media Salsa Meets Pharma Waltz"Posts Tagged ‘Steve Woodruff’
Tuesday, November 18, 2008
Personal Branding: What’s Your Value-Add?
There’s been a bit of buzz in the blogosphere of late about “personal branding” (if you want to catch up on the kerfuffle, kicked off my occasional blogging provocateur Geoff Livingston, you can pick up the thread here and here and here and here and here).
I don’t think anyone will argue whether t…
Continue reading "Personal Branding: What’s Your Value-Add?"Tuesday, August 26, 2008
Branding Nirvana: A Cult Following
This weekend, I was helping out a friend who needed to pick up his motorcycle which had been in for repairs. We had a pleasant ride out to the dealership, discussing various life dreams and struggles, when all of a sudden I unexpectedly found myself in the midst of a cult temple.
This was no ordin…
Continue reading "Branding Nirvana: A Cult Following"