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How do we know social media is for real? Because the various marketing disciplines are locked in a critically important tug-of-war that will decide who owns it. This fight will be a central component of boardroom discussions, conference keynotes, and merger activity in 2009.
While it’s true that …
Continue reading "Who Wins the Struggle for Social Media Control?"Tags: Social Media, social media marketing, social media services, social media strategy
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