Remember radio? The listening device in all our cars and trucks? With all the focus on Internet-related topics, let’s talk about one of the oldest communications channels of the 20th and 21st centuries. The recently released National Media Survey of Radio Community Service Directors indicates that…
Continue reading "Listen Up! Radio Media Directors Consider PSAs Very Important"Posts Tagged ‘social marketing’
Monday, June 7, 2010
Listen Up! Radio Media Directors Consider PSAs Very Important
Tags: Advertising, Community, media directors, nonprofit, PSA, public service announcements, Radio, radio_advertising, recent survey, social marketing
Posted at: 11:59 am in Advertising, Featured Posts, Headline, Marketing, Non-Profit | Permalink | Comments (2) | Trackbacks (1521)
Wednesday, March 10, 2010
Don’t Abandon Traditional Marketing Methods: Integrate and Interact
The popularity of social media in marketing and PR continues to grow at a rapid pace, with more businesses taking this form of communication seriously every day. From restaurants to fashion, technology to travel, you can find information, special deals and customer care from your favorite brands…
Continue reading "Don’t Abandon Traditional Marketing Methods: Integrate and Interact"Tags: communications, Facebook, Flip camera, foursquare, Google, Google Buzz, LinkedIn, Marketing, PR, social marketing, Social Media, traditional marketing, Twitter, Twitter chat
Posted at: 12:33 pm in Featured Posts, Headline, Marketing, Public Relations, Social Media, Strategy and Tactics, Word of Mouth Marketing | Permalink | Comments (24) | Trackbacks (1521)
Thursday, October 22, 2009
Live From The Digital Mixer: The Mystery of Digital Relationships
I think I’ve heard “digital marketing is not about campaigns, it’s about relationships” in every session here at the Marketing Profs Digital Mixer in Chicago. It just underscores how dramatically digital marketing has evolved in the past few years, as the Internet becomes social and buyer…
Continue reading "Live From The Digital Mixer: The Mystery of Digital Relationships"Tags: building brands online, Email Marketing, online conversations, social marketing
Posted at: 10:20 am in Featured Posts | Permalink | Comments (4) | Trackbacks (1521)
Wednesday, December 17, 2008
The 12 Sexually Transmitted Infections of Christmas: Holiday Social Marketing Campaign
Leave it to the Brits to come up with a really effective (and provocative) social marketing campaign that promotes safe condom use. Set to the tune of The 12 Days of Christmas, this new version is not only funny and entertaining, it even has little animations to go with it.
With a tagline that say…
Continue reading "The 12 Sexually Transmitted Infections of Christmas: Holiday Social Marketing Campaign"Tags: Christmas, nonprofit marketing, Sexual Health Hotline, social marketing, viral marketing
Posted at: 9:19 am in Featured Posts | Permalink | Comments (4) | Trackbacks (1521)
