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In this Marketing Over Coffee brought to you by MarketingProfs:
We talk with Seth Godin about his new book: Linchpin
Marketing Over Coffee with Seth Godin
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Show length 23:30
00:52 What’s Linchpin about?
02:30 How do entrepreneurial linchpins fit in to large or…
Continue reading "Interview With Seth Godin: Linchpin"Tags: Dunbar's Number, Linchpin, Marketing, Seth Godin
Posted at: 10:21 am in Featured Posts, Headline, Marketing Leadership, Marketing Thought Leadership | Permalink | Comments (1) | Trackbacks (796)
The recent article in Fast Company by Clive Thompson discussing …. or debunking …. Malcolm Gladwell’s Tipping Point theory went around the Internet last week with celebrity dirt-like speed. Seth Godin, Guy Kawasaki and many others posted on the demise of the influencer. Having just spent a…
Continue reading "Tipping Points and the Psychology of Influence"Tags: Duncan Watts, Fast Company, Guy Kawasaki, influence, Malcolm Gladwell, Note to CMO, Persuasion, Principles of Persuasion, Robert Cialdini, Seth Godin, Tipping Point
Posted at: 7:42 am in Featured Posts | Permalink | Comments (11) | Trackbacks (796)
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