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Blame for the global financial crisis has been cast upon government leaders, bankers, home owners, and quantitative analysts. In fact, mathematical models and formulas such as Black Scholes, Gaussian Copula, and VAR have received particular attention as culprits in this financial mess.
And whil…
Continue reading "No Magic Beans, No Magic Formulas"Tags: analysis, analytic modeling, analytics, assumptions, Black Scholes, forecasting, Gaussian Copula, magic formulas, marketing lessons, marketing modeling, securitization, VaR
Posted at: 10:16 am in Featured Posts, Marketing Analytics and Modeling, Marketing Leadership, Marketing Strategy | Permalink | Comments (16) | Trackbacks (827)
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