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A short, recent article in Media Post demonstrates one way social media can be used for brand building. Needless to say, SM has got to fit in with an overall marketing strategy. Strategy first, tactics next, right?
The goal: To gain more sales volume, brand equity and good will among consumers. T…
Continue reading "Rubbermaid Hones Social Media To Engage Consumers"Tags: Marketing, Rubbermaid, Social Media
Posted at: 10:14 am in Branding, Featured Posts, Headline, Market Research, Marketing, Marketing Strategy, Marketing Thought Leadership, Social Media | Permalink | Comments (12) | Trackbacks (826)
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