When you first start playing in the social media sandbox, you feel compelled to collect. Subscribers. Followers. Friends. The more the merrier–at least that’s what it feels like at first.
But what’s the point of all those “subscribers” if they’re not really connecting with your content?
Some…
Continue reading "Are People Who Share Better to Have Around than Subscribers?"Once of the biggest challenges I have when it comes to Twitter is following what is being said. With nearly 700 people who I follow, it’s easy to have hundreds of Tweets fly by in a matter of minutes. During the day I have to shut down Twitter when I need to focus on getting things done.
I have c…
Continue reading "Twitter: Making Sure You Don’t Miss the Conversation"Marketers may be from Venus and IT guys from Mars, but Marketing nonetheless needs to understand what IT is talking about. This week, we introduce a new short video series for marketers, produced by Matt Dickman in association with MarketingProfs. First up: RSS, now really, really simplified.
The …
Continue reading "MarketingProfs Video: RSS, Made *Really* Simple"