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MarketingProfs Daily Fix Blog
I like to think of podcasting as the overlooked, red-headed stepchild in the content marketing family. It’s rarely shown any love, even though it’s a wonderful tool for your brand and a great addition to nearly any content marketing strategy.
Why do many content marketers ignore podcasting? I…
Continue reading "3 Reasons to Start Podcasting Today"The debate over how to make money with podcasts began shortly after they were rolled out. At first, the natural inclination was to do pre-roll or post-roll ads on podcasts …. much like existing media such as TV and radio. But some very successful companies have ignored this strategy. They have…
Continue reading "9 Ways to Make Money with Podcasting"Three podcasts to pay attention to: Managing the Grey is hosted by C.C. Chapman, the Digital Marketing Manager at Babson College…
…who has been doing music podcasts for a while. Managing the Grey is about “new media, social marketing, no-control PR.” Hmm….those are some more terms to add to …
Continue reading "Podcasts about New Marketing"