Member Login | About Us | Members Benefits | PRO Members
MarketingProfs Daily Fix Blog
It always strikes me as a little misguided to hear marketers talk about their “audience.”
First of all, unless you are a performer or an orator, the people to whom you are hawking your wares are not an audience except in a metaphorical sense.
Second of all, that metaphorical sense itself betra…
Continue reading "What’s the Difference Between Building a Community and Building an Audience?"
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Join the MarketingProfs Community Today ... IT'S FREE! MarketingProfs is a rich and trusted resource that offers actionable know-how to help you market your products and services both smarter and better. Entrepreneurs, small-business owners and marketers in the world's largest corporations make up over 476,000 members, making us the largest group of marketing peers you can find on the Web. |
