No doubt, we live in volatile times. The complexity, interconnectedness and intricacy of global markets is causing executives around the globe to check decisions once, twice and even delay important decisions because they cannot “peer around the corner.” Some marketing executives are asking…
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Tuesday, December 9, 2008
Wednesday, October 29, 2008
Can Mathematical Modeling Be Trusted?
Mathematical modeling is helping companies across the globe forecast more accurately, optimize supply chains, assess risk, and keep customers from churning to competitors. However, recent market conditions (i.e. credit crisis) have shown that while models can provide an “air of certainty”, solely…
Continue reading "Can Mathematical Modeling Be Trusted?"