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MarketingProfs Daily Fix Blog
Hockey-mask wearing villains? Things that go bump in the night? Clowns? Boring. What really scares us are neglected websites, Frankenspeak, and projects that suck the life right out of you.
On this Halloween day, we’re sharing a fun infodoodle of what really scares marketers on Halloween.
In t…
Continue reading "A Marketer’s Halloween: Eight Monsters That Scare Us [Infodoodle]"We make choices every day that affect the success of our marketing. But how many of those choices inadvertently take us further from the customer rather than closer?
Many of us make choices to embrace new technologies or communication channels that we believe improve engagement. In fact, the way …
Continue reading "B2B Must Transform to C2C (Customer to Customer)"Google uses mind games to make sure that our sites are natural and clean. How does Google do this? Well, it plays on our reactions to fluctuations and puts time delays, strange results, and other things into the mix.
Check this patent pending from Google to get some insight into the games it pla…
Continue reading "Is Google Playing Mind Games With You?"If you didn’t get a chance to attend the MarketingProfs B2B Forum (or if you did but want to peek at what other folks thought about it), you can still get a good, long look at the B2B awesomeness.
Here’s a quick list of some blog posts from attendees. (And know that you can still sign up today fo…
Continue reading "B2B Forum Attendees: They Came, They Saw, They Created Awesome (Shareable) Content"At the B2B Forum tonight, Mack Collier hosted his popular #BlogChat—without the Twitter aspect. In other words, Mack moderated a room full of savvy, bright B2B marketers as they shared their blogging challenges and helpful advice.
The highlights from the talk:
Personality is critical to a s…
Continue reading "Talkin’ and Doodlin’ About B2B Blogs [B2B Forum Coverage]"Business-to-business marketing gets a bum rap sometimes, doesn’t it? And meanwhile, B2B marketers get mislabeled as boring. Serious. Stuffy people in suits.
Some B2B marketers deserve that moniker, maybe. We’ve all been subjected to boring white papers, been pitch-slapped on webinars, and suffe…
Continue reading "B2B Marketing Innovation: 33 Tips From 33 Innovators [E-Book]"Feel caught in a stampede of data? To help you get control of data and herd it in the right direction, we’re offering a free seminar called “Data Wrangling: Solving Marketing’s Biggest Chore.”
The 60-minute free seminar provides tips and ideas for learning how to identify what you want to do wit…
Continue reading "Free Friday: Get Tips and Tricks for Wrangling Data"Some of our favorite Boston marketers show off one of Boston’s best qualities to help us talk up our upcoming B2B Forum.
This October 3-5 is going to be a *wicked* good time in (as we say!) Bahstin. Our 6th Annual B2B Forum is the premier B2B marketing event geared toward forward-thinking markete…
Continue reading "The Wicked Pissah MarketingProfs B2B Forum: You’re Comin’… Right?"On this Free Friday, we’re giving you an e-book packed with content-marketing inspiration! It’s a great read in preparation for our free Digital Marketing World: Content.
Our free Content Marketing Success Stories e-book features five companies that used content marketing to generate leads and d…
Continue reading "Free Friday: Get Inspired by Our Downloadable Content Marketing Success Stories"
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