Cognitive enhancement drugs such as Ritalin are routinely used in an “off label” manner by students, doctors and other professionals to increase memory and concentration. And while the use of any medication–especially for off label purposes should be strongly cautioned–some experts are…
Continue reading "Brain Boosters …. Accepted in the Workplace?"Posts Tagged ‘marketing ethics’
Tuesday, December 30, 2008
Wednesday, February 20, 2008
Brain Drugs – Unfair Competitive Advantage?
Cognitive enhancement drugs are the rage in executive, academic and other professional circles. Available through prescription, their use to potentially boost brain power raises some ethical and moral dilemmas. How should you, as a marketer, respond?
As the clock moved closer to 8am, Devon And…
Continue reading "Brain Drugs – Unfair Competitive Advantage?"