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MarketingProfs Daily Fix Blog
As I’ve mentioned many times before here on MPDailyfix.com, I’m a believer that your brand is the experience your customers have with your product/service/employees/blog/whatever. One of those “things” that is important in an experience with your brand is quality.
For Father’s Day, I requested a t…
Continue reading "The Quality Of the Experience Is Your Brand"Did you watch The Sopranos season/series finale? If you’re like Ann, you did watch, and you were not so happy about the ending. Which is exactly how I felt and still do, almost.
In a nutshell, the season ended into nothing. In other words, nothing happened. Nobody (Tony and family) got wacked, nob…
Continue reading "The Sopranos: Managing Your Customer’s Expectations"We marketers need to start taking responsibility for everyone else’s actions. Went into bankruptcy? It must be our fault. Your husband cheated? A marketer must have made him do it. Your kid is fat? Nope, it’s not your fault, dear parent. A marketer force fed her that happy meal twice daily for a…
Continue reading "Got A Problem? Blame The Marketers!"Recently I examined the top 25 marketing blogs on the web, as stated by The Viral Garden.
The results were interesting to say the least. Specifically, there’s one stat that I wanted to focus on, and that was that only 8 out of the 25 marketing blogs chose to include ads on their blog.
This got me …
What makes a marketer a great marketer? Here’s what I mean. In order to truly be great at something, you need to have the one, most important skill or trait that you must have to excel. For example, a great track runner needs to be really fast, or a great builder needs to understand architecture…
Continue reading "What Makes a Great Marketer?"