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MarketingProfs Daily Fix Blog
In response to yesterday’s post about mock sales presentation interviews, my brother Eric, who writes the popular FreightDawg logistics blog, takes me to task.
Eric’s comments were so spot-on that I thought you’d benefit from knowing how misguided I can be sometimes. He’s known this for year…
Continue reading "Dawg Bites Marketing Headhunter"A friend of mine is interviewing for a new sales job. Today he received the following instructions for his upcoming interview. As both a sales manager and a marketing recruiter, I like this format a lot. Take a look …
Instructions to Candidates for "Mock Sales Presentation&qu…
Continue reading "Everyone Sells"I’m alive, but man — what an insane last couple of weeks, both personally and professionally. I’ll be blogging about the executive search-related issues after they get resolved, but not now.
On the personal front, my wife gave birth to our new baby daughter, Vivian Marie, on June 18. …
Continue reading "Caring as Marketing"As a marketing recruiter, this week I had the pleasure of coaching a candidate on an up coming Director of Ecommerce job interview in Dallas. When it comes to interviewing, I am a firm believer in two things…
Every candidacy needs a “central selling theme” and
Attitude is everything.
When …
I have pointed out on these pages that the average US citizen gets hit with more than 5000 commercial messages a day. Everything from "I’d rather be driving a Titleist" to the logo on your watch. Your brain is under constant assault. You know it. We all know it….
Continue reading "The Spiderman Trojan Horse"I’m a huge fan of Anu Garg’s A Word a Day newsletter. Since way back in 1994–ancient in Web publishing!–it has offered an uncomplicated value proposition: a single vocabulary word each day–defined, deconstructed, and placed in context (historical, literary, or both). Each week is…
Continue reading "Job Titles 2.0: Brilliant, Bullshit, or Both?"