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Have you heard this statement before? In 2010, who believes that organizations can succeed without marketing?
Well, let me share who says this statement a lot – nonprofit professionals. And do you know why? If you have ever made a donation to a charity or volunteered for a nonprofit, you’ll want …
Continue reading "“We Can’t Afford Marketing”"Tags: charity, Dan Pallotta, fundraising, Marketing, nonprofit marketing, social causes
Posted at: 9:10 am in Advertising, Featured Posts, Headline, Marketing, Non-Profit | Permalink | Comments (32) | Trackbacks (827)
For many years now, I have bellowed a mantra to anyone who will listen. In order to succeed, charities must operate with the head of a business and the heart of a nonprofit.
I can’t count how many times I’ve seen nonprofit professionals cringe at the thought of adopting a business mindset. Sometim…
Continue reading "Is the Idea of ‘Business-Minded Charities’ an Oxymoron?"Tags: business, charity, Dan Pallotta, donors, mission, nonprofit, revenue
Posted at: 7:56 am in Featured Posts | Permalink | Comments (16) | Trackbacks (827)
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