Member Login | About Us | Members Benefits | PRO Members
MarketingProfs Daily Fix Blog
Love them or hate them, scary stories are part of the human experience. In the United States, we celebrate Halloween today, but every other country has version of their own spooky traditions. And part of the experience is the sharing of stories.
So, what elements have made those stories last so l…
Continue reading "5 Content Writing Lessons from Bone-Chilling Tales"Ben Casnocha (via Fabrice Grinda) points to this video. It’s about composing an email to a girl the writer met in a bar – …. without sounding too needy, formal, forward, or setting the stage for rejection.
What’s it have to do with marketing? Any one of us who has ever written a line of copy ca…
Continue reading "‘Hey Mimi’… Striking the Right Tone"Americans love their coffee. In fact, they consume 400 million cups of coffee daily – the equivalent to 146 billion cups of coffee per year – making the US the leading consumer of coffee in the world. So how can a small American coffee company stand out among all the big guys?
I was doing Internet…
Continue reading "If You Like Coffee, Read This"