Videos are a great way to make an impact, leaving a memorable impression on your target audience and customer bases. Where explainer videos (or “infomercials”) differ from other forms of video marketing is that they demonstrate the purpose of your product or service in an informative and engaging…Continue reading "Five Fantastic Reasons for Using Explainer Videos"
Posts Tagged ‘Content’
Tuesday, September 10, 2013
Monday, September 9, 2013
Recently, some interesting initiatives have been launched that can accelerate B2B content marketing on tablets. So, is it high time for more B2B activity on this user-friendly medium? After all, many B2B marketers are still burying their heads in the sand regarding the possibilities and…Continue reading "B2Bs, Are You Using These Must-Have Mobile Marketing Tactics?"
Friday, August 30, 2013
Over the past few years, online video has grown from a “nice to have” tool to a “must-have” for marketers. Today’s consumers don’t simply enjoy video; they expect it.
As the means of production, video delivery infrastructure and video viewing habits have evolved, the level of video…Continue reading "Why Should Marketers Care About Creating Videos?"
Tuesday, August 27, 2013
If you write blog posts for your business, you already know that coming up with new and exciting topics every day can start to feel pretty darn near impossible.
Tuesday, August 20, 2013
It has been almost 20 years since The New Yorker published this iconic cartoon by Peter Steiner. Hard to believe! The joke at the time was fueled by the common conception that anyone could pretend to be anybody online and others would be none the wiser.
Thursday, August 15, 2013
Every day seems to bring a new innovation in ad tech, a new ad exchange, and new must-do best practices for reaching consumers.