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Social media monitoring is all the rage. You’d think that it’s a just cool, trendy thing to have as a marketer, right? Wrong. Social media monitoring (SMM) is a serious tool that shouldn’t be taken lightly, alas it might just become shelfware (you know, the stuff that sits on a shelf and gets…
Continue reading "Considering a Social Media Monitoring Investment? Ask Questions First."Tags: buzz monitoring, Customer Relationships, Marketing, Social Media, Social Media Monitoring
Posted at: 12:50 pm in Buzz Marketing, Customer Behavior, Featured Posts, Headline, Integrated Marketing Communications, Marketing, Social Media | Permalink | Comments (17) | Trackbacks (829)
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