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MarketingProfs Daily Fix Blog
A fair amount of writing about brainstorming emphasizes not judging ideas too soon, but eventually ideas must prove themselves worthy of helping you meet your objectives.
A great way to evaluate your ideas is by categorizing them into what Edward de Bono in his book Serious Creativity: Using the …
Continue reading "Taking Action: 8 Ways to Classify Ideas"How something is presented has an effect on how it is received.
“No duh.” Right? We’re marketers here. Our job is presenting things to create an effect.
No wait, keep reading … Hear me out. We should be using these super persuasion powers of ours to help our companies be more innovative. So …
Continue reading "Drive Innovation: Suggest Ideas, Don’t Propose Them"You want to read marketing information that helps you. I want to provide you with that very stuff. Let’s make a deal… if you let me know what you’re looking for… I will do my best to provide it for you!
What topics, tips, techniques do you wish knew to make your life easier with regards to…
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