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MarketingProfs Daily Fix Blog
This article is a not-so-subtle reminder to all marketers and advertisers that Baby Boomers have begun to creep into a new demographic, the same demographic that often correlates to a drop in attention and action from marketers and advertisers.
You do remember the Baby Boomers, Mr. Marketer and M…
Continue reading "Why Pay Attention to Baby Boomers? Half of Adults Age 65 or Older Are Online"
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