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You’ve heard of corporate social media policies—those rules companies are struggling to define to guide appropriate employee online behavior. But what about a brand social media policy? How do you define how your brand should behave in social networks?
I’ve had some really great interactions…
Continue reading "Smart Companies Don’t Ignore Brand Mentions on Social Networks"Tags: American Airlines, brand image, Bubmle Ride, business development, Cision, Comcast, corporate social media policies, CRM, customer care, customer service, Dunkin Donuts, Entrepreneur magazine, Fast Company, gilt group, ideeli, INC Magazine, Jet Blue, LL Bean, Marketing, PR, rue la la, social media policy, Verizon, Virgin America
Posted at: 11:33 am in Customer Relationships, Featured Posts, Headline, Social Media, Strategy and Tactics | Permalink | Comments (20) | Trackbacks (828)
On Thursday I attended an excellent new media community workshop hosted by Refresh Dallas guest lecturers, Stephen Anderson and Travis Isaacs. The goal of the workshop was to teach the audience some techniques to organize information effectively.
I have to hand it to the two Viewzi hotshots. It’s …
Continue reading "Superior Air Power: How the Airlines Can Win"Tags: Airline, airlines, American Airlines, Branding, coupons, flight, flying, free, Made to Stick, Marketing, remarkable, transport, transportation, TSA
Posted at: 11:33 am in Featured Posts | Permalink | Comments (43) | Trackbacks (828)
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