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Ann Handley
Ann Handley   BIO
06.11.09

Stephen Berlin Johnson Talks About Twitter: ‘An enormous opportunity…’

Those of you who attended the MarketingProfs B2B Forum this week got a chance to see Steven Berlin Johnson’s Monday keynote. As it turns out, it was amazing timing, since Steven’s cover story on Time magazine debuted only a few days prior.


The cover featured a tweet Steven posted on Twitter about the cover story he wrote for Time, about Twitter. (Got that?) Anyway, you can read the whole piece (“How Twitter Will Change the Way We Live”) online.
At the MarketingProfs event, Steven sat down with our own Kyla Cullinane to chat about Twitter, what it means for businesses, and why he thinks Twitter shouldn’t be dismissed.
See the video here:

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One Response to “Stephen Berlin Johnson Talks About Twitter: ‘An enormous opportunity…’”

  1. Spanish Nick says:

    Well we were put onto twitter by a article news site that hosts some of our press release content and Spanish Hot Prop as were called on twitter joined up. Now we do get followers which is great because if we get one customer that we never had from there then that has to be a good thing. however if twitter is going to drastically change our business at the present time I dont think so. Our business likes to be at the cutting edge of video and Multimedia so we shall wait and see what happens

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