MediaBuyerPlanner: The direct mail industry may be looking at standard mail rate increases again, come May. The U.S. Postal Service Board of Governors has said that standard mail rates may increase by 9 percent.
This is part of the USPS’s plan that it hopes will help increase revenue by 3.2 percent, according to Direct Magazine. The plan assumes slower growth in the U.S. economy combined with an expected decrease of 0.5 percent in mail volume. That expected decrease includes a 2.8 percent decrease in first class mail volume.
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- Mailers Concerned with Rate Hikes, Express Need for Postal Reform
- Postal Rates to Spike Again
- Postal Service Waits Until May to File Rate Case
- Direct Mailers May Face Postal Rate Increase
- USPS Bumps Rate Hike Up One Week
- USPS Accepts PRC Rate Hike Decision
- DMA Speaks Out Against 12.7% Media Mail Hike
