MediaBuyerPlanner: Sirius Satellite Radio added 2.7 million net subscribers in 2006 and, based on preliminary financial data, experienced its first ever quarter of positive free cash flow in the fourth quarter of 2006.
Sirius’s total subscriber base now equals 6,024,000, an 82 percent increase over the company’s 2005 ending subscriber base of 3,316,560, the company says.
In December, Sirius lowered its subscriber estimates for the year from 6.3 million to between 5.9 million and 6.1 million, after having upped estimates in August. Rival XM reduced subscriber expectations, also in August, to between 7.7 million and 8.2 million.
Earlier this week, a report published in The New York Times claimed that a merger of the two satellite radio services makes sense to Sirius, while XM wouldn’t comment.
Related stories:
- Sirius Says a Merger Makes Sense, XM Keeps Mum
- Sirius Says a Merger Makes Sense, XM Keeps Mum
- Sirius and XM: No Price Hikes in Near Future
- Sirius Lowers Subscriber Expectations
- Sirius Tops XM in New Subs for Fourth Consecutive Quarter
- Sirius Subscribers Surpass 5 Million Mark, XM Reaches 7 Million
- Sirius Revises Subscriber Numbers Upward
- XM Lowers Forecasted Subscriber Base, Sirius Stays Constant
- XM, Sirius 2005 Subscriber Adds
Related posts: