Comments on: Reusable Bags: Fashion Statement?

By: Natalie R

Natalie R — Fri, 14 Oct 2011 23:13:45 +0000

Nae’s Earth and Use It Again Sam bags are eco-friendly reusable bags geared toward fashion conscious people. They’re really easy to remember because they’re so light and compact. Also they’re washable and you really should wash your bags at least once a week if you use them for groceries, clothes shopping, and general shlepping like I do. The designer was sick with CFS for 20 years and it’s a great testimony to survival!

By: Cynthia

Cynthia — Fri, 08 Oct 2010 04:54:50 +0000

This is a great post. It takes very little effort to buy a few reusable bags and toss them in your car or purse. Considering the plastic waste we produce with trips to the farmer’s market, store, and so forth it is 150% worth that effort. Add to this the fact that there are tons of “fashionable” options available. I went looking for companies that made reusable bags specifically becuase I was so turned off by all the grocery store branding. Here is the list I came up with: http:http://gochicorgohome.com/awesome/reusable-totes-must-have-bag-season.

By: Reusable Bags and the Future of Fashion

Reusable Bags and the Future of Fashion — Thu, 04 Mar 2010 00:51:59 +0000

[...] Mininni, columnist for marketing resource blog MarketingProfs, wasn’t startled by most peoples’ reasons to take up the mantle of reusable bags when [...]

By: Ted Mininni

Ted Mininni — Fri, 19 Feb 2010 14:42:11 +0000

Hi Karen,

You’ve raised a good point about teaching our children our values. I’d like to suggest this: cool bag designs would encourage our kids to tote reusable bags with them. No doubt about it. But whether reusables are cool or plain jane, your example speaks volumes, Karen. I suspect your kids will learn all about conservation and adopt your practices as they grow up because you care about the environment. Parents are kids’ first and best teachers. Thanks for sharing your observation on this issue; you’ve made us all think.

By: Ted Mininni

Ted Mininni — Fri, 19 Feb 2010 14:38:12 +0000

Hi Paula,

Good for you! You’ve got a great story to tell and I hope you’re using various social media platforms to get the word out about your Gettington bag. I wish you the best because your idea has great merit on numerous levels. Entrepreneurs like you generate much positive value in our economy. Thanks for sharing your story with us, Paula.

By: karen reale

karen reale — Thu, 18 Feb 2010 22:22:49 +0000

I have long been a fan of reusable bags. Much to the embarrassment of my middle-school aged kids, I tote them everywhere from the grocery store to the department store. Maybe if they had a different design , my kids would think it was cool to save the environment and reduce plastic. As of right now, my grocery-store-issued reusable bags (a free gift, I think) will just have to do the job.

By: Paula Drum

Paula Drum — Thu, 18 Feb 2010 13:47:18 +0000

What an interesting post! We are an e-tail site – http://www.gettington.com. We launched Goodie Bag(SM) with a free environmentally-friendly shopping bag that we hope our customers are using for their everyday tasks like grocery shopping. Goodie Bag is a fun feature on the site. When you create your account at Gettington, you receive a virtual Goodie Bag. Every week we add something fun to your Goodie Bag. It may be a special offer or first chance at limited inventory or a free goodie – like the Gettington Bag.

However, what makes the Gettington bag extra-special is not that it is environmentally-friendly or that it has our logo on it. It is the social story behind the bag. Our Gettington bag is made by Freeset. This organization allows women in India to change their lives from being forced into sex trade to one of diginity and productivity by making these bags. By offering the Gettington Bag as our first free Goodie, we were able to part of the Freeset story and help these women and humanity. We are very happy with work with Freeset (www.freesetglobal.com) and you will continue to see Gettington bags as periodic goodie. We also encourage any of our Gettington bag holders to post a picture of theirself and their Gettington bag on Facebook.

You can visit our blog to see the Gettington bag. And yes, it is branded.

http://blog.gettington.com/blog/the-gettington-blog/0/0/get-your-goodie-bagsm

Live Great
Paula Drum
General Manager, Gettington.com

By: Ted Mininni

Ted Mininni — Tue, 16 Feb 2010 21:13:18 +0000

Hi Paul,

Thanks for adding your insights to my post. I personally think consumers are more likely to keep using reusable bags if they’re fun to tote along with them. Otherwise, they’re apt to leave them at home. I’m aware that many retailers do help subsidize the cost of these reusables, but I still wonder whether it might be smarter for them to leave their logos off the bags, regardless? Thoughts on this, anyone?

By: Paul

Paul — Tue, 16 Feb 2010 19:11:13 +0000

Ted, from what I have seen Trader Joes at least tries to add some design to reusable bags. In fact, many of the bags for sale take advantage of their surfing, “hang ten” theme.

I would suggest that if these bags are subsidized by the retailer it’s OK to keep their logo prominent on the bag. If not, it should be minimized or removed altogether.