MarketingProfs

MediaBuyerPlanner: Nicktoon Networks is taking off on a cross-country mobile tour, visiting Comic-Con International and the Nicktoons Network Animation Festival at Nicktoons Studios, and at each stop, the network will give kids flip books that play back full-motion clips from two new original animated shows, according to the company.
According to a network representative, the flip books give kids a fun, interactive experience that teaches them about animation. New York-based Flippies, a manufacturer of custom flip books, created the books for Nicktoon Networks. It has also created flip books for Puma, Advance Auto Parts, and Barry Manilow.