MarketingVOX: Discovery Channel News has reported information on a study that finds, in terms of word count, men keep their mandible motors running just as much as women do.
Researches set discreet microphones up on 396 college co-eds for periods between two and 10 days, then calculated how many words were used in the course of each 24-hour period.
Researchers set microphones up on 396 college co-eds for periods between two and 10 days, then calculated how many words they used in the course of each 24-hour period. Students were unaware of when the recorders were turned on.
The difference stood at 546 words, with women clocking 16,215 and men 15,669, on average. The researchers called the difference statistically insignificant.
The least talkative individual, a male, used little over 500 words a day, while another man exerted himself by over 45,000 words.
The study was part of a larger body of research collected with the purpose of understanding how people are affected when they discuss emotional experiences.
For years, popular books and magazines have dubbed the word difference per day between women and men at 20,000 for women, versus 7,000 for men. But results found no evidence to support this notion.
In one study researchers even found that, in workplaces, men were chattier than their female counterparts.
The study spanned years, with the first group of students covered in 1998, two groups in 2001, two in 2003, and the last group in 2004. In 2003, one of the studied groups included 51 students from Mexico. The rest were from the US.
Of the groups sampled, three groups saw women dominate in word count and three others found chattier men, including the Mexico-based group.
A University of Arizona team led by Mathias R. Mehl, assistant professor of psychology, conducted the research and published the information in the Science journal.
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