What is Viral Marketing, is keyword density still a factor in SEO, and some other stuff we’ve been testing… all that and more in this Marketing Over Coffee, a weekly audio program sponsored by MarketingProfs that covers classic marketing tactics and what’s new on the technology front.
Show length 22:02
00:35 David Meerman Scott’s New Rules of Viral Marketing
01:34 Superbowl Ads, and the Aya-Cola
04:30 SEO and Keyword Density
08:15 Google Adwords keyword tool for bidding intelligence
10:24 Dayparting your campaigns, keeping it domestic
11:52 Blooging as SEO, all about the Page Rank
13:06 Alexa vs. Quantcast vs. Compete vs. Google Reader
14:34 Promotional Activity – Win Meatball Sundae
16:04 BlogTalkRadio test
The MoC theme song is called Mellow G by Fonkmasters from the Podsafe Music Network
Related posts:
- MarketingProfs Podcast: What You Need to Know About SEO
- MarketingProfs Podcast: Closed Loop Marketing as the Holy Grail
- MarketingProfs Podcast: Twitter, Google Docs and The Connectors
- MarketingProfs Podcast: Being Remarkable, List Brokers, and the Fishbowl
- MarketingProfs Podcast: Do You Have to Lie to Market
John & Chris,
Thanks for mentioning Compete!
Compete’s consulting services do tend to cost a lot of money, however you should check out Compete Search Analytics. For $25 get direct access to some of Compete’s most powerful data.
Jay
Product Manager – Compete.com
Search Analytics: http://searchanalytics.compete.com