Marketers are rioting in the streets, overjoyed that Google+ has finally graced us with business pages. Oh, wait, that wasn’t really the reaction at all, was it?
By now, most marketers have heard that Google+ rolled out Pages, a way for brands to use the social network. The reaction among Team MarketingProfs was a little something like this: “Meh.”
It’s not that we don’t like Google+ or that we aren’t excited to develop a MarketingProfs presence on the site. The announcement just seemed to fall a bit flat. Maybe it’s because the initial G+ hype has died down. Maybe it’s because many of our circles have more tumbleweeds than engaged users. But this announcement didn’t have us as excited as I first imagined the branded pages rollout would be.
I sent Ann Handley a Skype message seeking her opinion on the launch. Her response was: “I’m not really sure how I feel about it yet.”
So, being the social marketers that we are, we decided to ask our Twitter community:
And, of course, they responded in force! Their reactions could best be divided into two camps.
Group 1: Reasonably excited and curious
Group 2: Meh
So, marketers, tell us! How do you feel about Google+ Pages? Have you already launched your branded page? Are you in the “excited and curious” group or the “meh” group? Why?
Chime in right down there in the comments section or jump on Twitter and use the hashtag #googlebiz to join the conversation.
P.S. We’re now on Google+.