MarketingVOX: Gossip addicts rejoice.
The Hollywood Reporter announced a downloadable app that delivers breaking news, alerts, and video directly to users’ desktops.
The Hollywood Reporter Direct application features rolled-up newspaper icons that appear each time a news piece or video is received.
This is the latest in a string of moves by Hollywood Reporter to expand its digital offerings.
Already, Hollywood has launched a digital replica of its daily magazine, delivered to subscribers’ inboxes each morning, as well as a special features portal and awards microsite.
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