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Paul Dunay
Paul Dunay   BIO
10.17.08

Going Green with Facebook

Environmental concerns are not new and Green IT efforts are gaining ground at many companies, both big and small. Of course, Green IT solutions are available to companies, but what else can businesses do to become more green? BearingPoint is searching for some new thinking on the topic.


We launched a contest on Facebook to gather the ‘wisdom of the crowd’ on how businesses can become more environmentally conscious in their operations. Facebook users can contribute their ideas and pass them along to their friends and the larger Facebook community to vote on by Nov. 15. (And yes, the winner gets a green prize!)
While a contest or giveaway on Facebook is not new, the use of Facebook as a method of crowdsourcing is. The contest hopes to unearth some new approaches that businesses can take to increase their environmental efforts while also increasing their bottom line.
Here is how you can contribute your ideas on how businesses can be more green.
Full Disclosure – I work for BearingPoint and this is a campaign I am working on – wanted to expose my audience to this concept and would love for you to participate but only if you wanted.

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