I have been showing this picture around the office today. There were lots of nods and a few laughs ...

Continue reading "What's Wrong with This Picture?" »

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In marketing circles, we focus on brand-building by effectively reaching customers, and getting their endorsement....

Continue reading "Building Brands: The Mind or the Heart?" »

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Lots of us here are proponents of the "new" marketing order, the conversational marketing, the social-media marketing, the subversive marketing....

Continue reading "Traditional Advertising That Knocks Your Socks Off" »

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Business Week's inaugural issue of “Inside Innovation,” a quarterly magazine within the magazine, just launched on June 19th. The new magazine’s lead story heralds “Innovation Champions”...

Continue reading "Making Connections" »

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What kind of first impression does your blog make? And do design + usability matter...?

Continue reading "First Impressions, Blogs, and Your Personal Brand" »

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Just skimmed the brochure from one of the most prestigious conferences I know of: “Leaders in London”...

Continue reading "Left Brain—Right Brain?" »

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Looking outside of your immediate industry provides both insight and inspiration....

Continue reading "Need Inspiration? Get Out of Your Sandbox" »

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So this is a little on the slow side for reporting a major story...

Continue reading "Yahoo's Advertising Face-Lift" »

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Threadless.com is a T-Shirt company and it has some of the coolest, most beautiful, original T-Shirts I've ever seen....

Continue reading "Customer Made: Threadless.com" »

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I just finished a speaking gig in Paris for Garnier Fructis. My presentation was all about the role of color in branding....

Continue reading "It's Easy Being Green" »

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As marketing communications professionals, we've often been accused by colleagues as being anal and OCD --

Continue reading "Consistency: Is It Being Overlooked?" »

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I wonder how many business principals out there ever take a good look at their Web sites. Not many, I’ll bet....

Continue reading "Too Many Web Sites Miss the Point" »

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