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Vahe Habeshian
Vahe Habeshian   BIO
10.12.06

Direct Marketers Hiring, But Cutbacks, Freezes Rise


MediaBuyerPlanner: Sixty-seven percent of direct marketers are planning to hire in the fourth quarter, up one percentage point from July, according to a survey by Bernhart Associates Executive Search, BtoB reports.
However, 10 percent of companies are planning cutbacks versus just two percent in July; and 15 percent of those surveyed said they have imposed a hiring freeze, compared with six percent in the summer.

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