MarketingVOX: Game and puzzle maker Cranium is looking to extend its reach to digital audiences, reports the Seattle Post-Intelligencer.
The company has partnered with Ubisoft Entertainment to created a Nintendo Wii-ready game titled, at least tentatively, Cranium Kabooki. The game is expected to be similar to the original Cranium game, meaning lots of interactivity and brain-twisting.
Cranium says it’s looking for other ways to extend from the living room floor to the digital environment. The company already has an online game on the assembly line that it developed alongside Microsoft.
Related stories:
- RealNetworks to Develop Casual Online Games for Mattel
- Mattel Launches Barbie-Themed Virtual World
- New Kids’ Toys Follow Kids Online
- Hasbro, Glu to Turn Transformers into Mobile Content
