May 27, 2008
Viral Sickness
I’ve got a viral sickness. This is unrelated to my recent stays in the hospital; I’m talking Viral Marketing.
April 6, 2007
'How's My Driving?' Call 1-800-Who-Cares
Why does it seem that cable TV providers are getting slaughtered in the public eye these days? Time Warner has had some less than stellar press in recent months. Now, it is DirecTV's turn (though I know they are a satellite provider and not cable... but you get my point). Right here.
February 23, 2007
Marketing with a Personal Touch
Back in January, I spent about 11 days in Taiwan for the first time. Okay, really only about 8 1/2 days in Taiwan and another 2 1/2 on airplanes. That is a long series of flights! (But I did get to see Tokyo... from inside the airport.)
January 15, 2007
Getting Gas Gives Me Indigestion
As if the cost of gas alone wasn't enough to make your gut gurgle and grumble, now... gasp... the pumps are equipped with little television monitors blaring ads at you while you pump your hard-earned dollars into your tank....
December 6, 2006
Can You Feel the Love?
I had a great conversation recently with some of my dear friends from the marketing world that essentially turned into a nice little Marketers Group Hug....
November 29, 2006
Passion Time
I am admittedly an accessory geek, but I love watches most of all. Digital, analog, chronograph, leather, stainless steel, titanium. It really doesn't matter, as long as it looks right or appeals to me some way....
November 13, 2006
Are You Blogging This?
As bloggers, how many times have we asked this question or had the question asked of us: "Are you gonna blog this...?"
November 7, 2006
What Does It Mean to Be a "Good Blogger"?
As a blogging advocate and a non-stop blogging dork, I get asked a lot of questions from peers and other folks about what it means to be a good blogger....
October 31, 2006
Race To Win!
As a competitive cyclist for well over half my life, I constantly find myself comparing everything else in my life to cycling: specifically, racing....
October 19, 2006
MySpace Sucks!
I’ve got to admit that I am probably too much of a blogging nerd to be exactly qualified to comment, but MySpace really stinks. It is clunky, ugly, hard to customize and just plain functions poorly....
October 17, 2006
What's In A Name?
In this crazy world of blogs and blogging, I'm pretty well known as the Masiguy, or just Masiguy....
October 16, 2006
Small Business Can't Afford Not to Blog
Blogging has been a great tool for me in the nearly two years that I have been doing it. Masi Bicycles has enjoyed some great success and growth, as well as much greater brand recognition....
October 11, 2006
Is Marketing a Four-Letter Word?
My wife and I were recently discussing my joining MarketingProfs. She listened to me ramble on about how excited I am to be a part of this group...
October 9, 2006
When Lucky Is Profitable (Potentially)
Ann and I were recently discussing how luck can sometimes overcome a lack of skill or talent or education....
|
