November 27, 2006
Aspire to Greatness: Shave Your Legs!
Tim Jackson shaves his legs. Troubling? Yes, but as usual he has a good reason for doing so....
November 14, 2006
Is Your Brand a Joke?
There are at least two big ways to get laughs –- tell a joke or do improv....
September 26, 2006
Quality Is Not Enough
Warren is driving the brand new Saturn Aura XE sedan all by himself. He’s surprised -– this is a first for him....
August 9, 2006
There's Something About Mary
Some people say Mary is scary. But I say there’s a lot to love....
July 26, 2006
Hate My Brand... Please!
“I hate these shoes for the way they look and what they stand for… complete disregard for class, decorum and style in the name of personal comfort.”
That's the kind of responses Jesse Kornbluth of HeadButler.com got when he made the mistake of featuring “the butt-ugly plastic shoes known as Crocs”....
July 11, 2006
Code Blue: Your Brand is Dying!
She was pleasant, smiling, knowledgeable and about to let her company’s brand die....
June 22, 2006
5 Questions that Kill Your Brand
Business people are practical. They are reasonable people making reasonable decisions - and that’s their problem. Begin with pragmatism and you kill the brand. A pragmatic point of view can be your worst enemy....
June 14, 2006
You're with Who, Mate?
When Tim Jackson landed in Australia he had his work cut out for him. Tim is Masi Bicycle’s brand manager and he was “down under” to launch the brand....
June 5, 2006
Branding Is Dead – Long Live Branding!
Doc and Hugh said branding was dead nearly two years ago....
Branding Is Dead – Long Live Branding!
Doc and Hugh said branding was dead nearly two years ago....
Seth Says: Discuss Amongst Yourselves
This weekend Seth Godin launched 1,000 conversations -
Seth Says: Discuss Amongst Yourselves
This weekend Seth Godin launched 1,000 conversations -
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