November 26, 2007
10 Tips (Plus!) to Not Trip Up a Speech
At the MarketingProfs B2B Forum in Chicago, Ann Handley and I got to talking about public speaking and the tips we've gathered over the years to guarantee success. We had so much fun comparing notes, that it only seemed right to share my top tips here.
October 9, 2007
Which Comes First: The Policy or the Blog?
Day 2 of the inaugural MarketingProfs B2B Forum in Chicago started out with a discussion between MP President Roy Young and Forrester Research Senior Analyst Laura Ramos examining “What’s New for B2B Marketers.” Amidst her comments, Laura expressed her take on corporate blogging: that it should only take place after a corporation has its policies in place.
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